01
Profile Setup & Verification
We claim, verify, and fully build out your GBP — business name, address, phone, website, categories, service areas, hours, and attributes — so Google has every signal it needs to rank you for local searches.
Search & Organic
Own the Map Pack
in Your Market
When a patient searches for a clinical trial near them, Google shows a map with three results before anything else. We build and optimize your Google Business Profile so your site is one of those three — every time, in every relevant search.
Optimize My GBP
What It Covers
The Most Visible Real Estate on Google — Claimed
The Google Map Pack appears above all organic search results for local queries. A patient searching "clinical trial near me" or "research study [city]" sees the map first. If your profile is missing, incomplete, or unoptimized, you are invisible at the exact moment a patient is ready to act.
We set up your profile correctly from the ground up — or audit and rebuild an existing one — and actively manage it so it signals to Google that your site is the most relevant, trusted result in your area.
GBP Optimization for Clinical Research
Most research sites have an unclaimed or barely-filled GBP. A fully optimized profile with consistent posting, Q&A management, and accurate service categories can move you from invisible to the top three in weeks.
Claim. Optimize.
Dominate.
02
Content & Photo Optimization
Keyword-rich business description, service listings for each active trial indication, Q&A population, and professional photos. Every element signals relevance and builds the trust that drives clicks.
03
Ongoing Management & Posting
Weekly posts, prompt review responses, and regular Q&A updates keep your profile active — which Google rewards with better placement. We monitor your map pack position and adapt when the competitive landscape shifts.
What You Get
When It Runs
GBP is one of the highest-leverage, lowest-cost visibility tools available to a research site. These are the outcomes of having it fully optimized and actively managed.
Map Pack Placement
Consistent appearance in the top three local results for condition-specific and research-related searches in your area — the most clicked section of the entire Google results page.
Direct Calls & Directions
Patients can call or get directions directly from the map result without ever visiting your website. GBP turns search intent into immediate contact at zero additional cost per click.
Built-In Social Proof
Your star rating and review count are visible in every search result. An actively managed profile with a strong review strategy makes your site the obvious choice when patients compare options.
Free Organic Visibility
Unlike paid ads, GBP placement costs nothing per click. A well-optimized profile generates a steady stream of zero-cost inquiries that compound over time as your profile authority grows.
See Where You Rank on the Map Right Now
On a 1-hour discovery call we run a live local search audit for your site, show you exactly where you appear — and don’t appear — on Google Maps, and tell you what it takes to own your local map pack.
Book Your Discovery CallFree · 1 hour · No commitment required