Google Search, Meta, YouTube, display, and retargeting — all built around your trial’s eligibility profile and the exact ZIP codes where your patients are concentrated. We put your trial in front of the right people before they find a competing site.
See My Campaign StrategyOrganic search takes time to build. Paid advertising puts your trial in front of eligible patients on the day you activate. We build campaigns across every platform your patient population uses — capturing patients who are actively searching and creating awareness among those who are not yet looking but qualify.
Every campaign is geo-targeted to the ZIP codes with the highest concentration of eligible patients for your specific indication. No budget is wasted on areas that will never produce enrollments.
Consumer marketing tactics applied to clinical trial recruitment consistently underperform. We build campaigns specifically for research sites — with patient-centric creative, IRB-compliant messaging, and conversion tracking tied directly to your pre-screening pipeline.
We map your eligible patient population by ZIP code, build demographic profiles for each platform, and identify the search terms and interest signals that predict eligibility for your specific indication before a single dollar is spent.
Google Search campaigns capture active intent. Meta campaigns reach eligible patients on Facebook and Instagram. YouTube builds awareness at scale. Retargeting re-engages visitors who did not inquire on their first visit. All platforms work together, not in isolation.
Campaigns are monitored daily. Budget shifts toward what is producing qualified inquiries. Ad creative is tested systematically. Geographic allocation adjusts as pipeline data shows which ZIP codes are converting. Cost per enrolled patient falls over time.
Paid advertising is the fastest way to generate patient inquiry volume. These are the outcomes of campaigns built specifically for clinical research site recruitment.
Paid campaigns generate inquiry volume the moment they launch — no waiting for organic rankings to build. For trials with tight enrollment windows, this speed advantage is critical.
Every dollar of spend is tracked against inquiries, pre-screenings, and enrollments. You know exactly what each enrolled patient cost — and campaigns are optimized to lower that number every week.
All campaigns are built inside your ad accounts. The audience data, campaign history, and optimization learning stay with you permanently — no starting from zero when you activate the next trial.
Targeting precision means campaigns generate patients who are likely to pre-screen as eligible — not just high click volume from audiences who will never qualify. Your coordinators see fewer wasted conversations.
On a 1-hour discovery call we map your patient geography, identify the platforms and targeting that will produce the most qualified inquiries, and show you exactly what a campaign for your specific trial would look like.
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